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| Article Name: Reputation Based Routing: An answer to an E-commerce Prayer |
| Author: Jak Dorsey |
| Volume: 8.3 |
| Article Summary: Each party has to give a "thumbs up" that an e-commerce delivery can be done before a transaction can be initiated. The role of RBR is to route the delivery to the courier company that can best perform a delivery, and to continually update its assessment of what credible options exist for getting any given job done. |
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