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CONTENTS   October/December 2004
Features


18 Couriering Checks:
Approaching the End of an Era


October 2004 marks the dawn of a new era in the clearing of checks — one in which presenting original paper items to receive payment will no longer be required by law.  Discover the serious ramifications to the courier industry and how this change might impact your business.

26  The Worst Industry for Independent Contractor Usage?
The Messenger-Courier Industry!

As an employment lawyer, Nancy Joerg has advised all types of companies on IC usage.  Find out what she thinks you should know to lower your liability while using ICs ... and why she's determined the messenger-courier industry is the worst in terms of using ICs!

30  How to Generate Favorable Publicity

Give your business a leg up over the competition by creating some positive publicity.  Learn from public relations expert Bruce Joffe what makes news, how to write it up and identify the best media for getting your news published.

34  Warning Signs:
Owner-Operators and Insurance


The quest to make your business manageable is full of instances where each step or two forward seems to trigger a matching step backward.  One example of this is turning to owner-operators instead of maintaining a fleet of company vehicles.  Some believe that when they trade in their fleet they are also trading in the hassles, expenses and risks that went along with it — only to realize that managing owner-operators brings plenty of hassles, expenses and risks of its own.  In this Risky Business column, Peter Schlactus explains why you can't sit back and flip on the cruise control just because you have a good quality insurance in place.

38  In a Walkable City, Boston's City Express is Driven

One adjective looms over Aaron Driben like the 294 steps leading to the top of Bunker Hill Monument.  The man is driven.  Cindy Cross Brookshire reveals the secrets of his remarkable success and how he's taken City Express to annual revenues of $11 million in 15 years.
   


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